E ISSN: 2583-049X
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International Journal of Advanced Multidisciplinary Research and Studies

Volume 3, Issue 2, 2023

Monopolistic Business Strategy of EVN in Vietnam's Electric Energy Market



Author(s): Tran Thanh Quan

Abstract:

In a business plan in sequence, including a series of methods and ways of doing business throughout a certain period of time. To be able to draw up a business strategy, the leadership team and the consulting team must fully and in detail study the issues surrounding the internal environment as well as external factors affecting the business. From there, it is possible to analyze and forecast the market in the medium and long term and develop strategies based on those factors. Many people confuse business strategy and tactics. The strategy is overall, across a long period of time (from at least 1 year to 5-7 years depending on the size and vision of the business). Meanwhile, tactics are measures and methods of operation that are specifically built for each short-term business period (6 months to less than 1 year). With monopoly business is characterized by a single seller, selling a single product in the market and having many buyers and sellers do not face competition as they are the only sellers, thus selling a single product with no substitutes and no competition is therefore a monopoly. Currently, the parties involved in the electricity generation market in Vietnam are state-owned companies such as Electricity of Vietnam (EVN), Vietnam Oil and Gas Group (PVN), Vietnam National Coal and Mineral Group. (Vinacomin) and independent power producers (IPPs) and foreign BOT projects. State-owned companies hold a very large market share in electricity production. EVN currently owns most of the capacity of power sources, holds the entire stage of electricity transmission, distribution and retail business. EVN also plays the role of the sole power purchaser, the Electricity Trading Corporation under EVN buys power from power plants other than EVN such as PVN, TKV to distribute and retail electricity to electricity consumers. It can be said, "So far, EVN is still a monopoly organization in electricity trading in the country, there is no competition in any activities in all stages of the electricity industry".


Keywords: Business Strategy, Monopoly Business, Monopoly Market, Monopoly Electricity Market of EVN

Pages: 490-501

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